The Food & Catering Business Marketing Blueprint

Chapter 8

Event, Wedding and Corporate Catering Lead Generation

Build a steady flow of high-value enquiries from events.

Event and corporate catering is some of the most profitable work a food business can win, but it needs a different marketing approach than walk-in or daily orders.

Inside this chapter: an event landing page, an enquiry form structure and a follow-up sequence built for events.

The rest of this chapter walks through the practical steps, the templates and the checklists you need to put it into action. It includes worked examples, copy frameworks and the small decisions that make the difference between a plan that sits in a drive and one that gets used.

Inside you'll find a step-by-step playbook, a downloadable template, a checklist you can run this week and a short list of common mistakes to avoid before you start.

The full action plan, broken into weekly steps.
Ready-to-use scripts, templates and checklists.
Worked examples for different sized businesses.
Common mistakes and how to avoid them.

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