The YouTube Channel Promotion Blueprint

Chapter 5

YouTube SEO and Video Topic Research

Pick topics with real demand and shape them so YouTube can find them.

YouTube SEO is partly about keywords and mostly about picking the right topic in the first place. Strong topic selection beats clever optimisation almost every time.

Inside this chapter: the HUNT workflow, a competitor outlier audit and the one-page video brief.

The rest of this chapter walks through the practical steps, the templates and the checklists you need to put it into action. It includes worked examples, copy frameworks and the small decisions that make the difference between a plan that sits in a drive and one that gets used.

Inside you'll find a step-by-step playbook, a downloadable template, a checklist you can run this week and a short list of common mistakes to avoid before you start.

The full action plan, broken into weekly steps.
Ready-to-use scripts, templates and checklists.
Worked examples for different sized businesses.
Common mistakes and how to avoid them.

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